Alia joined LCA as an Account Executive in July 2023, having previously worked as a freelance digital content creator for many high-profile London restaurants and Food & Beverage brands. Alia also has 4 years of experience working in-house in the marketing team at Poppy’s Picnic, a pet food company in Wiltshire. She is passionate in mass communication and consumer behaviour, and particularly thrives in helping brands grow through creative content, strategy, and performance.
At LCA, she will be part of the Corporate, Consumer and Social team representing clients such as Greenwich Peninsula, Westfield Coppermaker Square, Get Living and Royal Docks
Alia was born and raised in Malaysia. She studied Sociology with Criminology from the University of York and achieved a Distinction for her Master’s degree in marketing from Royal Holloway, University of London.
Outside of work, Alia can be found in the boxing gym, exploring the London food scene, or developing new recipes in kitchen.