Today it is 100 days to go until the election for the Mayor of London and London Assembly – the largest single election in the UK.
LCA is working with London Elects, the independent body responsible for delivering this election and encouraging Londoners to take part.
On 3 May, around 5.8 million Londoners will get to decide who the capital?s Mayor for the next four years will be. They will also vote on which 25 individuals will represent them in the London Assembly. Creating awareness of the election and understanding of the voting process is a huge challenge but our preparations are already well underway to deliver a high profile campaign to raise awareness of the election and boost electoral knowledge ahead of 3 May.
Today London Elects have launched their new website www.londonelects.org.uk which, as you?d expect, has been fully integrated with social media tools to reach a wider community – particularly younger voters. As well as being jam packed with information about the election Londoners can also sign up to receive alerts to notify them of key announcements, dates and reminders about when to vote.
The Mayoralty and the Assembly now have tangible track records. Londoners are touched every day by something the Mayor has done or the Assembly has scrutinised – whether it is taking a bus, walking past a neighbourhood police officer or using a public toilet.
We believe there is an opportunity to make these connections and so explain to people just how much impact the work of the Mayor and the London Assembly has on London life.
Watch this space as we?ll be telling you lots more over the coming months about what we are doing.
Follow London Elects on Twitter here.
Follow London Communications Agency on Twitter here.